Case Study II: A Dialogue Think Tank & Co.Lab
A multi-billion dollar peer-to-peer transportation provider.
challenge & Objective
Utilizing the Dialogue Methodology, create and design a strategy that informs three verticals of the Clients’ business (Enterprise Strategy, Government Relations, and Product Engineering), focusing on building an understanding around new market opportunities, strategic partners, and new ways of thinking around the impacts of the Client’s product on the consumer.
Agenda & Inquiry
Developed three experiential ThinkTanks, each converging twelve thought leaders
Identified employee-facing opportunities, which in turn informed the strategy of the People and Product teams
Designed an immersive Co.Lab session, linking insight to strategy, bringing together external thought leaders, internal stakeholders and employees to co-create a governance model and structure for ongoing engagement
Location & Design
For each topic & immersion, DIALOGUE curated distinct locations and re-designed the space to lay a contextual foundation for visceral impact.
An Insights Report framing 5-7 business opportunities to pursue
Deployment / engagement strategy of Dialogue ThinkTank impacts across three verticals
Best practices for enabling interaction and connection in the context of ‘Technology & Community’
5 strategic partnerships & introductions to high revenue business partners that directly impact ROI