No Show* // an exploration of the human condition
With vision boards covering the walls, and the arched ceiling of The Dome atop the historic Humboldt Bank Building covering our heads, we gathered to tackle a concept central to human survival: Nourishment.
Incredibly intimate and highly marketed, we chose Nourishment for the No Show* debut to spark introspection and innovation among pioneers within the food industry. “How,” we asked chefs, food brand CEOs, writers, entrepreneurs, “how can we recalibrate the experience of nourishment for the rapidly changing 21st century? How do we define nourishment today?”
As a collaborative project with Gershoni Creative, No Show* allows us to combine our passions in designing for human connection, creating a community that drops pretense in favor of cross-pollination and genuine inquiry.
The topic of Nourishment quickly turned to the tensions and challenges within the food industry and across our society:
// How do we ensure that nourishment is inclusive?
// Do we seek to feed, or do we seek to profit?
// Where can we work across difference to create a resurgence of human connection within the food movement?
Touching on issues of income disparities, changing agricultural practices, and industry temptations to indulge rather than feed, leaders in the food movement gathered to share personal stories and professional insights, creating a collective intelligence for the future of food. Our deliberate conversation encouraged action by illuminating the threads of connectivity across the spectrum of our experience, highlighting potential solutions to the challenges we all face in finding, and generating, true nourishment.
Over the course of the year, this series on the Human Condition will cover topics such as: Attraction, Creation, and Purpose. We aim to use No Show as a space to grapple with issues that are central to the challenges society, in hopes of building a more connected, caring, and innovative future. Additional insights on each topic to follow.